Shape the Future of Our Marketing Community: AMA Charlotte is Seeking Our Next President-Elect!

Are you a forward-thinking marketing leader looking to make a lasting impact in the Queen City? AMA Charlotte is officially calling for a dedicated volunteer to step into the role of President-Elect!

This unique leadership opportunity is designed for someone passionate about fostering collaboration, innovation, and community across Charlotte's marketing landscape. As President-Elect, you will shadow our current President, gain hands-on executive experience, and help set the strategic direction for our chapter before stepping into the Presidency.

What Is the President-Elect Role?

The President-Elect serves as a vital bridge between AMA Charlotte’s present and future. In this position, you will work closely alongside chapter leadership, co-facilitate strategic planning, and build strong connections with AMA National and peer chapters across the country.

It’s the perfect opportunity to grow your executive leadership skillset in an encouraging, highly collaborative environment.

Key Responsibilities:

• Support Executive Leadership: Partner with the current President to guide chapter strategy, board operations, and high-priority initiatives.

• Prepare for the Presidency: Shadow key operational areas, attend board retreats, and co-lead mid-year planning to ensure a seamless transition into the President role.

• Drive Cross-Functional Alignment: Collaborate across board functions to recruit future leaders, promote chapter succession, and champion DEI and ethical values.

• Represent AMA Charlotte: Serve as a voice for our local chapter at national events, including the annual AMA Leadership Summit.

Time Commitment & Profile:

• Time Commitment: Approximately 5–10 hours per week.

• Ideal Profile: A future-focused, collaborative marketer with strategic instincts and an enthusiastic commitment to empowering our local community.

Looking Ahead: The President Role

Following a period of hands-on training and mentorship as President-Elect, you will step into the role of President serving as the Chief Executive Officer of AMA Charlotte.

As President, you will lead with vision, manage chapter strategy, oversee executive budgets, facilitate monthly board meetings, and act as the public face of our chapter.

• Time Commitment: Approximately 10–15 hours per week.

• Ideal Profile: A decisive yet empathetic big-picture thinker and confident public speaker dedicated to driving excellence and inclusion.

Requirements to Apply

To be eligible for the President-Elect role, candidates must:

1. Be or be willing to become an active member of the American Marketing Association – Charlotte Chapter.

2. Have prior board leadership experience (such as serving on a board or leading a committee/task force for a professional, nonprofit, or civic organization).

3. Be ready and willing to transition into the President role following your training period alongside the current President.

Ready to Lead?

If you are ready to expand your network, elevate your leadership, and empower Charlotte’s marketing community, we want to hear from you!

Submit your interest here: https://docs.google.com/forms/d/e/1FAIpQLSfVFCQ_L5LehDpr4aI3S3YvI2xJ7DGWSJCcPhc7xdMLatFvLQ/viewform?usp=header

Stay Curious

Letter from the President

October 2026 | Charlotte AMA

One of the things I love most about marketing is that you can never really know it all.

There’s always something new to discover whether a technology changing the way we work, a consumer behavior we didn’t see coming, a campaign that makes us stop and think, or an unexpected idea from another industry that sparks a completely different way of looking at a problem.

That’s why I believe one of the most important qualities a marketer can have isn’t a specific skill or even a certain number of years of experience. It’s curiosity.

Curiosity pushes us to ask why. Why did that campaign work? Why did consumers respond the way they did? Why is one brand connecting with its audience while another is struggling to break through? And perhaps most importantly, what can I learn from it?

As marketers, we have an incredible opportunity to be curious about the world around us. We can look beyond our own industries, job titles, and areas of expertise to find inspiration. A conversation with someone in a completely different field can lead to a new idea. A brand you’ve never paid much attention to can suddenly make you rethink how you approach your own work. Even something as simple as noticing an interesting ad while scrolling through your phone, listening to a podcast, or walking through a store can make you stop and think about what made it effective.

Curiosity also means being willing to challenge what we think we already know.

And in a marketing landscape that continues to evolve so quickly, that mindset has become even more important. New tools and technologies are changing how we create, analyze, and connect with audiences. Consumer expectations continue to shift. The channels we use today may look very different a few years from now.

We don’t have to have all the answers. But we do need to keep asking questions.

That’s one of the things I value about being part of the AMA Charlotte community. Some of the best learning doesn’t happen in a formal presentation. It happens in the conversations we have with other marketers. Sharing an idea over coffee, meeting someone new at a happy hour, talking about a challenge we’re facing at work, or simply hearing a perspective that makes us look at something differently.

You never know which conversation might spark your next idea.

So this month, I want to challenge you to stay curious.

Read something outside your usual area of expertise. Pay attention to the brands and campaigns you encounter every day. Try a new tool. Ask your customers or colleagues a question you haven’t asked before. Connect with someone whose career or industry looks different from yours. And when you find something interesting, share it with someone else.

You never know where the next great idea will come from.

As we move through the fall, I hope you’ll make time not only to keep growing as a marketer, but to stay curious about the people, ideas, and experiences around you. And, of course, I hope you’ll join us for one of our upcoming AMA Charlotte gatherings and bring that curiosity with you.

Because sometimes the best ideas aren’t found by looking harder at what we already know. They’re found by being curious enough to look somewhere new.

See you around Charlotte!

A New Board Year, A New Opportunity to Belong

Letter from the President

August 2026 | Charlotte AMA

There’s something about the start of a new board year that feels a lot like the beginning of a new school year. Even though the calendar says we're well into summer, there's a renewed sense of energy, excitement, and possibility. Fresh ideas are flowing, calendars are filling up, and our board is already hard at work laying the foundation for another impactful year for AMA Charlotte.

Since our new board year began in July, we've been meeting to reflect on where we've been, celebrate what we've accomplished together, and, most importantly, ask ourselves one question: How can we bring even more value to our members and the Charlotte marketing community?

Those conversations have been inspiring. They're filled with thoughtful discussions about the programs we create, the connections we foster, the resources we provide, and the experiences we want every member to have. While we're excited about what's ahead, our focus isn't simply on planning more events or checking items off a to-do list. It's about creating meaningful opportunities for marketers at every stage of their careers to learn, connect, and grow.

One thing that continues to stand out in these conversations is the power of community.

As marketers, we're constantly adapting to new technologies, shifting consumer behaviors, and an ever-changing industry landscape. Having a community of peers to learn from, exchange ideas with, and celebrate wins alongside has never been more valuable. AMA Charlotte exists because of that shared commitment to helping one another succeed.

What's exciting is that there are so many ways to be part of that community.

Maybe that means attending one of our educational events, joining us for a networking social, or becoming a member. Maybe it's volunteering for a committee, mentoring another marketer, writing a blog post, sharing your expertise as a speaker, or simply introducing yourself to someone new at an event. Every level of involvement strengthens our chapter and helps create the welcoming, collaborative community that makes AMA Charlotte so special.

Our board may help guide the direction of the chapter, but it's our members who bring it to life.

As we look ahead to the months to come, you'll see exciting programming, opportunities to connect with fellow marketers, and new ways to engage with the chapter. We hope you'll make AMA Charlotte part of your professional journey this year, not just by attending events, but by finding the level of involvement that feels right for you.

Whether you've been with us for years or are considering joining us for your very first event, we're glad you're here. Thank you for being part of this incredible community and for helping us continue to grow, innovate, and support one another.

Here's to another year of learning, collaboration, and building something great together. I can't wait to see what we'll accomplish.

See you at an upcoming AMA Charlotte event!